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Create and manage lists

Create custom lists to save, organize, and manage influencers for your campaigns.

Lists help you save and organize influencers in one place. You can create separate lists for different campaigns, products, or influencer categories, and add influencers directly from your search results.

This article explains how to create and manage lists, add influencers, move them between lists, and sort them by performance metrics.

Create a list

When you find an influencer that fits your criteria, add them to a list. Lists help you organize influencers by campaign (for example, Summer Launch) or niche (for example, Tech Reviewers).

To create a list:

  1. Click My Lists in the left-side menu.

  2. Click Create list in the top-right corner.

    Create list
  3. Enter a name and optional description.

  4. Click Create list.

Set a default list

If you work with multiple lists, you can choose one as your default list.

To set a default list:

  1. Click My Lists on the left side menu.

  2. Click the More actions icon (...) next to the list you want to prioritize.

  3. Select Set as Default:

Set list as default

Add influencers to a list

Once your lists are set up, you can save influencers directly from your search results.

To add an influencer to your default list:

  1. Find an influencer you want to save.

  2. Click Save:

Save influencer to default list

The influencer is automatically added to your default list.

To add an influencer to a different list:

  1. Click the arrow next to Save.

  2. Select an existing list or click + to create a new one:

Save influencer to existing list

Sort influencers in a list

Use sorting options to quickly identify the influencers that best match your campaign goals.

  • Followers – Compare influencers by audience size and potential reach.

  • Total likes – Identify influencers with a strong history of content performance.

  • Engagement – Find influencers whose audiences actively interact with their content.

Sort influencers

Move influencers between lists

As your campaign planning evolves, you may want to move influencers from a research list to a campaign-specific list.

To move influencers between lists:

To move influencers:

  1. Open the list containing the influencers you want to move.

  2. Select one or more influencers using the checkboxes.

  3. Click Move to list in the action bar:

4. Select the destination list.

Edit a list

You can update a list name or description at any time.

To edit a list:

  1. Click My Lists in the left-side menu.

  2. Click the More actions icon (...) next to the list.

  3. Select Edit:

    Edit list

  4. Update the list name or description.

  5. Click Save changes.

Delete a list

If a list is no longer needed, you can permanently remove it.

To delete a list:

  1. Click My Lists in the left-side menu.

  2. Click the More actions icon (...) next to the list.

  3. Select Delete:

    Delete list
  4. Enter the list name to confirm.

  5. Click Delete:

Delete list confirmation

FAQs

Can I add the same influencer to multiple lists?

Yes. Click the arrow next to the Save button on their profile and select any additional lists you’d like them to appear in:

What format is the export?

Lists are exported as a .CSV file, which is compatible with Excel, Google Sheets, and most CRM platforms.

Is there a limit to how many influencers I can have in one list?

There is no limit! You can add as many influencers as you need to your lists.

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